Become a Hekla Partner
Home saunas are moving fast, and your hot tub customers are already asking about them. Stock Hekla and sell a complete range, backed by Superior Wellness.
The opportunity
The natural second category
If you already sell hot tubs, swim spas or garden buildings, you have the customer, the showroom and the install skills a sauna needs. What you probably do not have is somewhere to point the people who keep asking about one.
Saunas sit alongside what you sell rather than competing with it. Same buyer, same garden, same conversation, and an easier sell than a second hot tub to a household that already owns one.
Why now
Your customers are already searching for saunas. The only question is whether they find one in your showroom or someone else’s.
Partner questions
Yes. A sauna is a showroom product. People do not commit several thousand pounds to one without stepping inside first, feeling the heat and seeing how it is built. We partner with retailers who can put a sauna in front of a customer, not online-only sellers.
No. You need a sauna on display, not all fifteen. Many partners start with one outdoor model and one indoor, then order the rest to demand.
Our showroom finder lists every stockist and routes enquiries to the nearest one. We do not sell direct to consumers, so the lead is yours.
Product photography, spec sheets, technical drawings and owner manuals for every model, plus your listing on the Hekla showroom finder.
Terms depend on your setup and the volume you expect to do, so we would rather talk them through properly than publish a single number. Send your details and we will come back to you.
Delivery is handled through Superior Wellness logistics from UK stock. We will go through lead times and delivery options when we speak.
Register your interest
Fill this in and it goes straight to our trade team. Worth saying up front: Hekla is a showroom product, so we partner with retailers who can display one. You do not need the whole range, but you do need somewhere a customer can step inside.